MINNEAPOLIS, MN — This week, I wanted to focus on a blog that I have been promoting for a while now. Renee's Royal Valet - Limos, Coaches & Trolleys in the Twin Cities is a premium transportation provider and they have carved out a nice niche in the wedding limo industry. Their blog has been a central focus point for content development.
RRV is an important case study because they are a good example of how to hammer away at a niche that people are likely to search for in the search engines. LMP set up a custom search engine optimization (SEO) plan with Augabout Consulting group in Rochester, MN for a home run strategy in SEO and social media.
The company's focus on specific niche areas of its business helps LMP develop content that is targeted to the user base they are seeking to serve. Because the content is so relevant and is engaging it is more likely to rank high on search engines like Google and Bing, but is also more likely to produce engagement results on social media like Facebook, where the company has a somewhat large following in the Minneapolis, MN area.
The company also makes use of digital video to show potential customers what the company offers for brides and grooms in Minnesota looking for a wedding limousine provider. They may also want trolley or coach bus rental for their wedding or other event.
Beyond weddings, RRV focuses on tours at breweries and wineries and other local destinations in the twin cities. They can provide trips to airport for company executives that want business travel accounts with RRV as well.
The wedding limousines are the real niche here though. The blog helps spotlight their excellent services as well as the many awards and accolades they have received from wedding media outlets as well as general press and media in Minnesota and online.
They also have a good digital reputation. You will notice they are ranked five stars on both Google and Facebook, but they are also ranked as well on sites like Yelp! and other services including Angie's List, a major referral source for the company. LMP has helped define a winning strategy to help RRV continue to serve brides and grooms, as well as wedding planners and vendors, with the best possible wedding limousine and travel packages available.
Southern Minnesota digital media, marketing, production, advertising and SEO service.
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